Museum of Science & Industry

The Museum of Science and Industry (MOSI) is Manchester’s most visited museum. But according to research, there was still a job to do in raising awareness among potential visitors, locally and regionally. Our brief was to focus on MOSI’s capacity to inspire visitors through “ideas that change the world”. And how better to do that than by directly quoting some of the great men and women whose brilliantly innovative ideas have made the greatest impact in shaping our modern world?